Paula Robinson, PhD
Founder and CEO

Prior to becoming a Psychologist, Dr Paula Robinson had 12 years experience as a senior manager. Her responsibilities have included strategic planning and implementation, business development, staff recruitment/retention, advertising, marketing, and sales. Dr Robinson then decided to focus on the growth of her academic pursuits and applying her practical knowledge and experience within the profession of Psychology. Paula is currently a registered, consulting Psychologist, speaker, Board member and CEO of APPLI Pty Ltd and Managing Director of the Positive Psychology Institute Pty Ltd specialising in the science, application and integration of traditional Psychology and Positive Psychology.

Paula has completed numerous research studies, invited keynote presentations and strategic positive change programs for government, private organisations, schools and the wider community, as well as published scientific and conference papers. Apart from presenting regularly in Australia, over the past few years Paula has been invited to present in Hungary, France, Hong Kong, Singapore, USA, Canada, New Zealand, United Kingdom, and Doha on her work with schools, universities and organisations.

Areas of Expertise

Paula’s high-level skill sets encompass:

(a) Designing high-level applied psychological strategic planning approaches aligned to key organisational objectives, culture/climate change and business well-being to measurably improve bottom-line outcomes;

(b) Practically applying and integrating the science of traditional Psychology, Positive Psychology and her PhD research on Mental Fitness across multiple contexts;

(c) Providing consultancy, lectures, keynote presentations, workshops and evidence-based coaching to individuals, organisations, schools and the wider community.


- Awarded an Australian Postgraduate Academic Scholarship;
- Doctor of Philosophy. PhD – Topic: Conceptualising and Measuring Mental Fitness;
- Bachelor of Science with Distinction, Dean’s Merit List;
- Honours (Class 1) Psychology;
-  Full registration with Psychology Board of Australia
- Satisfies the Standards Association of Australia criteria for professional coaching;
-  Psychometric Testing Accreditation;
-  Certificate IV in Workplace Assessment & Training (AQF).

Clients include

Academy of Principals, Singapore
Association of Independent Schools
Australian Communications and Media Authority
Australian National Audit Office
Australian Public Service Commission
Australian Water Association
Avondale Grammar School, Singapore
Barker College, Sydney
BHP Billiton
Blue Mountains City Council
Charles Sturt University
Child Protection Services, Department of Education NSW
College of Organisational Psychologists
Colin Biggers & Paisley Pty Ltd
Country Link
Diocesan Parent Council
Fiji Sugar
The George Institute for Global Health
HCF Private Health Fund
International Positive Education Network
International Positive Psychology Assoc
Kambala School
Knox Grammar School
Lifestyle Solutions
Lion Nathan
Laureate University
Lauriston Institute
Moreton Bay College
Murdoch University
Melbourne University
Murray Darling Basin Authority
Nepean Hospital (Mental Health Centre)

Newington College, Sydney
NSW Department of Education & Communities
NSW Department of Health
NSW Police
Office of Industrial Relations
Organisation Enhancement Consultancy
Older Women's Network NSW
Orego, Singapore
Positive Education New Zealand
Positive Education Schools Association
Positive Schools – Australia, Hong Kong & Singapore
Productivity Commission
Qatar Foundation
Queensland Government
Queensland Urban Utilities
Railcorp & State Rail
Renaissance College Hong Kong
Reserve Bank of Australia
Rosebank College, Sydney
Schools – over 300 Australian & International locations)
S.C.E.G.G.S Darlinghurst
Semann & Slattery
Shine Australia
Sydney Business School
Sweeny Research
Sydney Water
The Bernard Group
The Hills Grammar School
University of Wollongong
Vajrayana Institute
Your Law Firm